Let’s talk about staying in touch with your hottest sales leads, your hottest prospects.
How are you going to do that?
You can guess…
You can go by what you think might be right…
Or… you can use the data in the information with automation to tell you who your hottest leads are and then make your calls based on that.
Your hottest leads are identified on how well they interact with your nurturing emails.
- If the lead or prospect opens an email… okay, that’s great.
- If they click on your email… that’s even better.
- If they take the time to watch your video or calls you back…
Each of these interactions will score somebody higher and then you can pull a report and see who’s your best prospect that you need to focus on right now.
That’s how you use automation to stay focused on your best leads!
