If you’re gonna be doing any sort of Facebook advertising, I want you to do this before you even start!
I want you to install the Facebook pixel on your website.
You’ve probably heard me say this before but it’s such an important piece of your marketing. Thru Facebook pixel, anybody that visits your site or specific page, you can retarget them.
If the audience comes to your site and bounce, hit them again with an advertisement following up because they probably just came there to check it out.
But you want to follow up, follow up, and follow up! That’s the idea when it comes to showing up and dominating.
So, install the Facebook pixel so that you can build that custom audience and retarget those people until they buy.
